The Evolution of Digital Strategy in Real Estate There was a time, not so long ago, where a digital strategy was all about driving traffic to your website in the hopes that it would generate customers. This was true regardless of what type of business you had; traffic...
A Watershed Moment for Property Management “The ordinary way of doing business is not the best way” – Henry Ford Extraordinary events beg for extraordinary responses. After this year, I believe the phrase, “Hindsight is 2020,” will have concrete significance in our...
Which Agents Will Catch the Next Wave Early Enough? Disruption – perhaps the most overused noun of the past decade. A word that strikes fear in some and excites others. And while ‘disruption’ looks different in each industry, the common trend in all industries is that...
How to Maximise Real Estate Video Marketing to Get More Listings & Sales Video marketing in real estate has become increasingly popular as people are more time-poor and reliant on social media. If done the right way, this powerful marketing tool will help you...
Jet Xavier Attributes Outsourcing to a Big Part of His Success! “Do what you do best and outsource the rest.” Peter Drucker One of the main reasons I went into business for myself was to have more control over the hours I did and the opportunities I created. I wanted...
SOCCIO: Successfully Selling Post-COVID-19 (Taking your personal profile to the next level) Buyers & sellers have completely shifted the way they search for property, brands, and real estate agents. Your digital marketing campaign can no longer be a few posts on...