Have a Great Idea But Cannot Afford a Graphic Designer?

As business owners, we all have great ideas. But being able to push the GO button can be difficult based on a lot of reasons. It might be something new and untested. It might require skills you don’t have. Or it could simply be the cost. I remember back in the day when a project for a prelisting kit ended up costing me $1200 from a local designer and it was not even that good. I nearly fell off my chair.

So what can we do to solve this problem? Well, in the case of a design job, the solutionis pretty simple: hire an offshore graphic designer who can work for your team full time.

When we did this in our real estate business, it was a game changer. We could implement every marketing idea with speed. We had marketing material that really rocked and stood out. It gave us an unbeatable competitive edge.

In any business the ability to implement and the speed of implementation are key. Being able to produce any marketing material you need, want and desire without having to worry about cost or turnaround times is real estate marketing gold.

In my office here in the Philippines, I have a team of producers. One of those is our graphic designer Aina. We wanted to give our little office space a unique look and feel to promote culture and make it feel like our own part of the world. I briefed in an idea and within two hours I had the design back.

ShoreAgents Wall Design Display

ShoreAgents Wall Design by Graphic Designer Aina

We had a few minor edits and boom! It was done! There are a million things that we do on a day to day basis that include design. Especially these days with everything being online and visual, design is crucial.

If we look at real estate, let me list some things that you may not have considered that you will need a designer for.

  • Property Marketing
  • Window Cards
  • Presentation Folders
  • Photo Editing
  • Social Promotions
  • Social Covers
  • Pre-listing kits
  • Google Display Banners
  • Facebook Ads
  • com.au banners
  • Open home invites
  • Video edits
  • Uniforms
  • Agent Profiles
  • Open home equipment
  • Market Wraps
  • Business Cards
  • Letter Head
  • Billboards

For my real estate business, we created a book or style guide called the All-in-One. Everything we had designed was tracked and made so that it could be ordered and charged.

All-in-one book guide

ALL-IN-ONE | Book/Style Guide

We are heading into some tough times where lowering overheads will be key. You also need to make sure you can attract more business and stand out. Everyone will have to fight harder just to maintain what business they had before.

If you would like a discussion with me about hiring some offshore staff to take your graphic design and visual presence to the next level, please feel free reach out.


Submit a Comment

Your email address will not be published.

two × four =

    Fight Fomo! Subscribe Now!

    We are addicted to all things Real Estate! In our newsletter you will receive FREE tips on how to generate more leads, cut costs and automate your business.

    Guest Experts

    CIPS, TRC, Founder and Managing Director of property management business solutions company ireviloution is an international real estate identity who has coached, mentored and trained over a thousand of property management teams and business to success and thousands of individual property management business owners and property managers worldwide.

    Jo-Anne Oliveri

    A co-founder of LockedOn – a powerful, easy-to-use real estate CRM platform that makes listing and selling simple. With over 15 years in software development experience in the real estate industry, Iain has helped create software solutions that have enabled thousands of agents create lasting relationships with their customers.

    Iain French

    He is the Founder of the hugely successful Offer Management Platform, Market Buy, and a career real estate agent spanning 22 years. He has worked in all facets of real estate and has won many awards over the years for Innovation, Sales volume, and office performance. Dave is dedicated to improving the real estate industry and providing agents with the tools they need to survive and thrive in an ever-evolving business environment.

    Dave Stewart

    She is the founder of Rent Roll Starter and specialises in helping independent real estate agents to start and build their own Rent Rolls, using affordable (and sometimes free) marketing and growth strategies.

    Ellen Bathgate

    He is the Co-Founder and CEO of the Melbourne-based proptech start-up Rental Heroes. He is passionate about applying innovative digital solutions to help people connect better. Like many Australians, Ben and his co-founder Dom, have been both tenants and landlords. They founded Rental Heroes because they saw an opportunity to speed up issue resolution and automatically handle common tenant requests 24/7 (everything from a broken dishwasher a to pet requests!). Rental Heroes have launched their AI-chatbot “Alex” - who helps property managers by liaising directly with tenants to handle everyday requests and issues.

    Ben Burton

    With more than 15 years experience as a professional real estate photographer, Brad has a deep understanding of what it takes to showcase a home in its best light. After photographing homes all day and editing them all night, Brad decided to create BoxBrownie.com, which has become the ultimate photo editing portal for everyone from professional photographers, real estate agents, to property managers.

    Brad Filliponi

    With extensive digital experience spanning over 30 years, He is a full-service mobile marketing business specialist and chatbot ninja. Mike helps empower small business owners and real estate agents to achieve marketing success on Facebook by generating leads through conversation.

    Mike has built the marketing platform and designed the Facebook strategy using old school systems so that Real Estate Agency owners can build the most effective marketing lists as well as own the data from advertising and marketing. Following Mike’s vendor paid 12-point strategy over 12 weeks will build a list of over 1,000 prospects segmented into Buyers and Sellers that teaches Facebook who should see your ads in the future.

    Mike Hillsdon

    Sarah has emerged as a highly sought after speaker and panelist on the intersection of artificial intelligence and human systems in real estate. Sarah is passionate about helping agents and organisations to understand this new technology, simply, so they can make confident and informed decisions about how to adapt to a future of work where human and digital resources collaborate.

    Sarah Bell

    Joel is the founder of Property TV and has worked with some of the most innovative companies in Australia, USA and Europe. He is the former CEO of Californian PropTech entity Transmit Data and former CIO for a Silicon Valley technology incubator, Joel has been at the forefront of property marketing and technology for the past 15 years. Joel is also the former CIO of the Australian Property Institute and former Head of Technology for real estate franchise group, Raine & Horne.

    Joel Leslie

    He is a mental skills & mindset coach, and founder of  Jet Xavier Consulting Agency. Jet Xavier has conducted over 4000 elite human performance coaching and training sessions with various real estate agents and major agencies across Australia and overseasHe is a pioneer in the Real Estate industry as his training and coaching techniques bring the latest neuroscience, positive psychology, and elite human performance models to agents and principals helping them to create success at every level.


    Jet Xavier

    He is the founder & CEO of Properti.ai. Craig has spent the last 25 years at the forefront of technology, marketing, and business building in Australia and around the world. He has built and sold 2 technology companies to NYSE listed US companies.
    Having worked with Google, Amazon, Telstra as a technology provider to some of the largest Industry brands including REA, Corelogic, LJ Hooker, REIQ, and many others in the Real Estate industry.
    What separates him from most is a rare mix of technology innovation that can be applied to business growth and marketing strategies.


    Craig Deveson

    He is a dynamic and seasoned leader and expert in the world of both technology and property. For over 20 years, Josh has been using his expertise in strategy, product, technology, and marketing to make significant notable transformations in Fintech, PropTech, and the interplay of technology and humans. Josh now leads PropTech start-up company Little Hinges, a world leader in digitising space.


    Josh Callaghan

    He enjoys using construction principles to help businesses grow. He studied Civil Engineering and worked in construction for over a decade. Jarren founded Harvey PM Services to help business owners discover their foundations and turn their blueprints into reality. He is currently working with partners in Australia to shake up the property management world.


    Jarren Harvey

    He is the Chief Digital Strategist at Market Buy – Online Offer Management, he’s a Facebook Certified Professional and has spent the last 30 years working in tech, the last 10 specifically in prop tech. While John spends most of his time building out Market Buy’s digital strategy, he’s also responsible for Check My House Price and has generated over $1.6billion worth of commission leads for agents throughout Australia and New Zealand.


    John Hellaby

    Still want to know more about our services?