Mailchimp offers four pricing plans: Free, Essentials, Standard, and Premium.
The Free plan allows users to send up to 10,000 emails per month to up to 2,000 subscribers. The plan includes basic templates, marketing CRM, and email builder, and pre-built segments.
The Essentials plan starts at $13 per month and allows users to send up to 500,000 emails per month to up to 50,000 subscribers. Aside from the features available in the Free plan, the Essentials plan includes A/B testing, custom branding, and insights based on user behavior.
The Standard plan starts at $20 per month and allows users to send up to 1.2 million emails per month to up to 100,000 subscribers. Aside from the features available in the Essentials plan, the Standard plan includes advanced segmentation, multivariate testing, and send-time optimization.
The Premium plan starts at $350 per month and allows users to send unlimited emails per month to an unlimited number of subscribers. Aside from the features available in the Standard plan, the Premium plan includes advanced reporting, priority support, and phone support.
Mailchimp also offers a Pay As You Go plan for users who prefer to pay per email sent. Non-profit organizations and charities are eligible for a 15% discount on Mailchimp’s pricing plans, and users who add two-factor authentication to their account can receive a 10% discount for one month.