Have a Great Idea But Cannot Afford a Graphic Designer? | ShoreAgents

Have a Great Idea But Cannot Afford a Graphic Designer?

As business owners, we all have great ideas. But being able to push the GO button can be difficult based on a lot of reasons. It might be something new and untested. It might require skills you don’t have. Or it could simply be the cost. I remember back in the day when a project for a prelisting kit ended up costing me $1200 from a local designer and it was not even that good. I nearly fell off my chair.

So what can we do to solve this problem? Well, in the case of a design job, the solutionis pretty simple: hire an offshore graphic designer who can work for your team full time.

When we did this in our real estate business, it was a game changer. We could implement every marketing idea with speed. We had marketing material that really rocked and stood out. It gave us an unbeatable competitive edge.

In any business the ability to implement and the speed of implementation are key. Being able to produce any marketing material you need, want and desire without having to worry about cost or turnaround times is real estate marketing gold.

In my office here in the Philippines, I have a team of producers. One of those is our graphic designer Aina. We wanted to give our little office space a unique look and feel to promote culture and make it feel like our own part of the world. I briefed in an idea and within two hours I had the design back.

ShoreAgents Wall Design by Graphic Designer Aina

We had a few minor edits and boom! It was done! There are a million things that we do on a day to day basis that include design. Especially these days with everything being online and visual, design is crucial.

If we look at real estate, let me list some things that you may not have considered that you will need a designer for.

  • Property Marketing
  • Window Cards
  • Presentation Folders
  • Photo Editing
  • Social Promotions
  • Social Covers
  • Pre-listing kits
  • Google Display Banners
  • Facebook Ads
  • com.au banners
  • Open home invites
  • Video edits
  • Uniforms
  • Agent Profiles
  • Open home equipment
  • Market Wraps
  • Business Cards
  • Letter Head
  • Billboards

For my real estate business, we created a book or style guide called the All-in-One. Everything we had designed was tracked and made so that it could be ordered and charged.

ALL-IN-ONE | Book/Style Guide

We are heading into some tough times where lowering overheads will be key. You also need to make sure you can attract more business and stand out. Everyone will have to fight harder just to maintain what business they had before.

If you would like a discussion with me about hiring some offshore staff to take your graphic design and visual presence to the next level, please feel free reach out.

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Contributors

With 13 year’s experience in Real Estate, 7 years running businesses, 6 years running offshore teams and importantly the Managing Director of a Real Estate Specific Offshore Staffing Solution for the past 3 years. Stephen Atcheler is an expert in helping businesses implement offshore solutions to help them scale, reduce internal wage costs, create automation and develop an online footprint.

Stephen Atcheler

The Marketing Manager and Coordinator of ShoreAgents, Angie Dayrit has built her career in the Marketing field for 5 years.
Since the early age of 20, she has been exposed to the positivities and possibilities of top career industries.
She’s a firm believer of the power of out-of-the-box thinking–taking in the key things of traditional marketing while openly embracing the technological advancements of Marketing.

Angie Dayrit

CIPS, TRC, Founder and Managing Director of property management business solutions company ireviloution is an international real estate identity who has coached, mentored and trained over a thousand of property management teams and business to success and thousands of individual property management business owners and property managers worldwide.

Jo-Anne Oliveri

A co-founder of LockedOn – a powerful, easy-to-use real estate CRM platform that makes listing and selling simple. With over 15 years in software development experience in the real estate industry, Iain has helped create software solutions that have enabled thousands of agents create lasting relationships with their customers.  

Iain French

He is the Founder of the hugely successful Offer Management Platform, Market Buy, and a career real estate agent spanning 22 years. He has worked in all facets of real estate and has won many awards over the years for Innovation, Sales volume, and office performance. Dave is dedicated to improving the real estate industry and providing agents with the tools they need to survive and thrive in an ever-evolving business environment.

Dave Stewart

She is the founder of Rent Roll Starter and specialises in helping independent real estate agents to start and build their own Rent Rolls, using affordable (and sometimes free) marketing and growth strategies.

Ellen Bathgate

He is the Co-Founder and CEO of the Melbourne-based proptech start-up Rental Heroes. He is passionate about applying innovative digital solutions to help people connect better. Like many Australians, Ben and his co-founder Dom, have been both tenants and landlords. They founded Rental Heroes because they saw an opportunity to speed up issue resolution and automatically handle common tenant requests 24/7 (everything from a broken dishwasher a to pet requests!). Rental Heroes have launched their AI-chatbot “Alex” - who helps property managers by liaising directly with tenants to handle everyday requests and issues.

Ben Burton

With more than 15 years experience as a professional real estate photographer, Brad has a deep understanding of what it takes to showcase a home in its best light. After photographing homes all day and editing them all night, Brad decided to create BoxBrownie.com, which has become the ultimate photo editing portal for everyone from professional photographers, real estate agents, to property managers.

Brad Filliponi

With extensive digital experience spanning over 30 years, He is a full-service mobile marketing business specialist and chatbot ninja. Mike helps empower small business owners and real estate agents to achieve marketing success on Facebook by generating leads through conversation.

Mike has built the marketing platform and designed the Facebook strategy using old school systems so that Real Estate Agency owners can build the most effective marketing lists as well as own the data from advertising and marketing. Following Mike’s vendor paid 12-point strategy over 12 weeks will build a list of over 1,000 prospects segmented into Buyers and Sellers that teaches Facebook who should see your ads in the future.

Mike Hillsdon

A marketing consultant, writer, and a social entrepreneur. For the last two years, he’s been engaged in Australian real estate marketing, media broadcasting, and shared services marketing.

He has a great passion for evolution in terms of learning which develops a holistic facet in his personality.

Ejay Manalansan

Sarah has emerged as a highly sought after speaker and panelist on the intersection of artificial intelligence and human systems in real estate. Sarah is passionate about helping agents and organisations to understand this new technology, simply, so they can make confident and informed decisions about how to adapt to a future of work where human and digital resources collaborate.

Sarah Bell

Joel is the founder of Property TV and has worked with some of the most innovative companies in Australia, USA and Europe. He is the former CEO of Californian PropTech entity Transmit Data and former CIO for a Silicon Valley technology incubator, Joel has been at the forefront of property marketing and technology for the past 15 years. Joel is also the former CIO of the Australian Property Institute and former Head of Technology for real estate franchise group, Raine & Horne.

Joel Leslie

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