Welcome to the latest episode of the ShoreAgents Real Insights Podcast. Hosted by Stephen Atcheler, this episode is a deep dive into the synergy between AI models like
ChatGPT and the strategic utilization of virtual assistants for optimizing SEO in the real estate industry.
In this episode, the focal point is the combination of ChatGPT and virtual assistants. While ChatGPT, by OpenAI, stands out as a breakthrough in AI-powered chat platforms, it does have its limitations. From grappling with character counts to the occasional inconsistency with mathematical equations, there’s much to be streamlined. Enter
virtual assistants. These efficient professionals, especially when sourced from cost-effective regions, can significantly enhance the performance of ChatGPT. By adeptly managing inputs and outputs, virtual assistants reduce the manual effort and bridge the gaps inherent in using AI models, all while offering substantial cost savings.
The conversation also unpacks the importance of
SEO in real estate. The equation is simple: more traffic equates to more business. ChatGPT emerges as a robust tool for tasks like keyword research, especially when localized. With a little guidance – or “prompt engineering” – the platform can produce substantial keyword lists that target specific suburbs or localities. The potential doesn’t stop there. With ChatGPT’s proficiency in producing high-quality English content, the realm of copywriting is set for a revolution. The podcast addresses the inherent challenges faced when sourcing content from regions where English might be fluent but lacks local knowledge. This is where ChatGPT can step in, offering contextual understanding, if not intricate local nuances.
Listeners are introduced to the art and science of creating suburb pages, crucial for any
real estate website aiming to attract localized search traffic. Strategies include recording informational audio about a suburb, transcription using tools like Sonix.ai, and then crafting comprehensive suburb pages using the collaboration of virtual assistants and ChatGPT. This strategy boosts chances of ranking higher in searches relevant to the suburb.
For those keen on building authority, local guest posting emerges as a potent tool. By writing content for websites of local businesses you’re already affiliated with, and getting a “dofollow” link in return, you can bolster your domain authority. A higher domain authority translates to improved SEO performance, making you more discoverable in local searches.
Further, the podcast delves into the value of sharing content across social media platforms, leveraging both ChatGPT and virtual assistants to maximize online visibility. From crafting compelling posts to creating images using tools like Midjourney, the episode guides listeners through the nuances of effective social content sharing.
Finally, SEO enthusiasts will appreciate the mention of indispensable tools to aid in their journey. SEMrush, with its array of features, stands out as a comprehensive tool, followed by the likes of Fat Rank for tracking search engine rankings, and browser extensions like Ubersuggest and Keyword Surfer for keyword suggestions.
In essence, Episode 003 of the ShoreAgents Real Insights Podcast underscores the power of blending the prowess of AI with the efficiency of virtual assistants. For
real estate businesses aiming to ride the digital wave, this combination promises a future of growth, efficiency, and innovation.