As a real estate agent, you likely have a lot on your plate. Between customer inquiries, employee management, marketing initiatives, and more, it can be tough to find time to focus on the nuts and bolts of your real estate business. Thankfully, there is a cost-effective and time-saving solution that can help: hiring a virtual assistant.
A virtual assistant is an affordable way to outsource certain tasks and projects that are outside of your area of expertise or don’t fit in with your current workload. By delegating tasks like data entry, social media management, lead generation, and more to a virtual assistant, you can free up more time to focus on what ONLY you can do and grow your business.
The Need for a Virtual Assistant for Real Estate Agents
When you were starting off your business as a real estate agent, there weren’t many things to do, and you could do pretty much everything on your own or with one or two employees. You had a small client base and just tens of listings, so it wasn’t hard to keep up with various needs as they emerged. However, your business has grown immensely now, with hundreds of listings, overwhelming calls, marketing that needs to be done, and many other things.
You can’t handle all these aspects on your own, and you may become disorganised if you’re not careful. Even if you were to delegate these tasks to your employees, it would diminish their productivity. Instead of adding another employee to your workforce, why not consider a real estate virtual assistant? Since virtual assistants are mostly based in other countries where labour is much more affordable, you can save yourself from all the costs that come with hiring an in-house employee.
While some real estate agents may view real estate virtual assistants as bills they have to pay, they can actually be seen as an investment. Virtual assistants can take care of all the small, time-consuming tasks that agents don’t have time for, which in turn allows agents to become organised and focus on more important, revenue-generating tasks.
Some of the benefits you’ll gain by hiring a virtual assistant for real estate agents are:
- Save time: Virtual assistants take care of the tasks that agents don’t have time for and can outsource This allows them to focus on their core tasks, which leads to an increase in productivity.
- Gain more control: By outsourcing tasks to a virtual assistant, you’re able to have more control over your time and what you delegate.
- Reduce stress: The tasks that virtual assistants take care of are usually the ones that agents find stressful. By delegating these tasks, agents can reduce their stress and focus on more important activities.
- Get organised: With virtual assistants taking care of the small tasks, agents can become more organised and streamlined. This can lead to an increase in business efficiency and productivity.
- Achieve more: By freeing up time and becoming more organised, agents can achieve more in their businesses. They’ll be able to focus on what they’re good at and see an increase in business growth.
- Specialized skills: A virtual assistant for real estate agents likely has some specialized skills that you don’t have. By delegating tasks to them, you can take advantage of their skills and see an increase in business efficiency.
Overall, hiring a virtual assistant can be a very beneficial decision. Especially when you hire someone who’s experienced and focuses on the real estate sector, that will be a plus because they understand various real estate terms and can take on specialized tasks.
What Can a Real Estate Virtual Assistant Do?
Even if you’re an experienced and skilled real estate agent, it doesn’t mean you know everything in your state. You may get a client who wants a property in a neighbourhood that you’re not familiar with, and instead of losing that client, a virtual assistant can help conduct research on that area. Depending on what the client is looking for, a VA’s research can help determine the average cost of homes in that area, the schools and other amenities in that area, and many other things. That way, you can confidently tell the client what type of home they can afford and what the surrounding area is like.
2. Listing Uploads and Updates
Uploading listings and keeping them updated is a time-consuming task, but it’s one that’s necessary to get the word out there about your services. A virtual assistant can take care of uploading and updating your listings for you, so you’re able to spend that time meeting with clients. You just need to provide your VA with a spreadsheet that contains all the listings that need to be uploaded and their crucial information such as property type, size, location, and price, and they’ll handle the uploads as well as any updates that may emerge.
3. Schedule and Confirm Appointments
One of the most important aspects of being a real estate agent is meeting with potential clients. However, finding the time to schedule these appointments can be difficult. A virtual assistant can help take care of this for you by managing your calendar and scheduling appointments for you and confirming them. This way, you’ll never have to worry about missing an appointment or double-booking yourself.
4. Managing Calls, Texts, and Emails
To be successful in real estate, you need to be responsive to clients. This means fielding calls, texts, and emails in a timely manner. However, this can be difficult to do when you’re already busy with other tasks. A virtual assistant can help take care of this for you by managing all your messages and responding to them on your behalf. This way, you’ll never miss a potential lead.
5. Creating Reports
Reports are an essential part of any real estate business. They can help you track your progress, see what’s selling and what’s not, and identify areas where you could make improvements. However, creating reports can be time-consuming. A virtual assistant can help take care of this for you by creating custom reports based on your specific needs. This way, you’ll have all the information you need to make informed decisions about your business.
6. Social Media Management
In today’s world, social media is an essential part of any business. However, managing social media accounts can be time-consuming. A virtual assistant for real estate agents can help take care of this for you by creating and publishing content, interacting with followers, and tracking results. This way, you’ll be able to focus on other aspects of your business while your VA takes care of your social media accounts.
7. Managing Online Marketing Campaigns
Online marketing is a great way to attract new clients and increase your sales. A virtual marketing assistant can help take care of this for you by creating and running online marketing campaigns, monitoring their results, and making changes as needed. This way, you’ll be able to focus on your core business while your VA takes care of your marketing efforts. Whether you need help with email marketing or other aspects, an expert in these areas can be a valuable asset.
8. Creating Marketing Materials
Marketing materials are an essential part of any real estate business. They can help you attract new clients and make a good impression on potential ones. A virtual assistant can help take care of this for you by designing and creating custom marketing materials such as flyers, brochures, and website banners. This way, you’ll always have high-quality materials to use in your marketing efforts.
This is not an exhaustive list of all the tasks a real estate virtual assistant can handle. This professional can do others such as entering new leads into your CRM, soliciting feedback from clients, bookkeeping, researching market trends, booking travel plans, and many other things. It all depends on your needs and what you think a VA can help with. When you determine a task you can outsource and find a VA who’s qualified to handle it, you’ll be able to focus on your business and grow it successfully.
Where to Get a Virtual Assistant for Real Estate Agents
The best option to get a virtual assistant is to use an agency that offers these services. These agencies conduct a thorough screening of their assistants, so you can be sure that you’re getting a qualified professional. They also provide training and support to their assistants so that they can be effective in their roles.
Do you need a virtual assistant as a real estate agent? Almost any real estate agent can benefit from the skills of a VA. If you’re feeling overwhelmed by the amount of work you have, or if you just don’t have enough time to do everything, then a virtual assistant can help take some tasks off your shoulders. You’ll notice improved efficiency, which can go a long way to helping you achieve your goals.