Why Realtors Should Hire Virtual Assistants

by Stephen Atcheler | Apr 12, 2022 | Real Estate Business | 0 comments

Owning a real estate agency can sometimes be a challenge. As an agency owner, you might be an excellent deal closer and shine at client meetings, but you may not be so good at updating your social media page, scheduling appointments, or data entry. Also, your time on mundane tasks is time away from high-value tasks.

What if you could find someone to do all those mundane tasks for you without breaking the bank?

A Secret Weapon: A Virtual Assistant

Business owners across many industries are hiring virtual assistants. Virtual assistants are highly skilled professionals or teams that work remotely. Virtual assistants add value to all businesses.

A full-time virtual assistant can save up to 78 percent over hiring a full-time in-house employee.
Hiring remote workers can drastically cut attrition costs.
Remote workers take fewer sick days and fewer breaks, resulting in a 13 percent increase in productivity.
More than half of virtual assistants have college degrees, and more than half work full time.

The Realtor Virtual Assistant

Realtor virtual assistants are highly trained professional assistants specializing in real estate administrative duties. They understand real estate terms. They can complete a number of tasks, including customer service, data entry, uploading listings, scheduling meetings, social media updating, research, and lead generation. They can also create presentations and marketing materials.

Because they are outside your office, they have a unique perspective. They can provide tips on how to run your business more efficiently.

Why Hire a Real Estate Virtual Assistant?

Real estate virtual assistants provide many benefits.

Perform tasks

They take over many mundane tasks, thus freeing up the agent for more high-value tasks, such as meeting with clients and closing deals. The more deals an agency closes, the more revenue it will bring in.

Save Money

Realtor virtual assistants are typically less expensive than hiring an in-house employee. They are often based in countries with lower labor costs. You also avoid having to pay benefits and needing to create a workspace for virtual assistants.

Lower Stress Level

A virtual assistant can help you reduce stress and enjoy your life. Agents don’t usually like the detailed work; instead, they are drawn to the more exciting tasks such as client meetings and listing and selling properties. They find administrative tasks tedious and stressful. Delegating administrative tasks to an assistant actually can lower stress levels. It can also provide agents with some time to enjoy their families.

Specialized skills

Realtor virtual assistants are well-trained in the administrative tasks they perform. They bring specialized skills that you and your agents likely don’t have. Hiring an assistant and delegating tasks to them will increase your business efficiency, which will also help your bottom line.

How Can I Be Sure I’m Hiring a Great Realtor Virtual Assistant?

You could go through the process of recruiting and screening assistants yourself, but then you’d also have to provide onboarding and training. Doing all these tasks will take considerable time and defeat the purpose of hiring an assistant in the first place. Besides, much of the cost savings come from offshoring; recruiting and screening an applicant in another country is difficult.

The best option is to use an agency that will do the recruiting and screening for you. Agencies will also do the onboarding for you. The best agencies will also allow you to interview and choose a virtual assistant who has the right skills and fits with your agency’s culture. They’ll also support the assistant so that they can perform well.

Regardless of the size of your agency and the number of years in business, you can benefit from hiring a real estate virtual assistant.

About Author

Stephen Atcheler Managing Director – ShoreAgents With 14 year’s experience in Real Estate, 7 years running businesses, 6 years running offshore teams and importantly the Managing Director of a Real Estate Specific Offshore Staffing Solution for the past 3 years. Stephen Atcheler is an expert in helping businesses implement offshore solutions to help them scale, reduce internal wage costs, create automation and develop an online footprint. Connect with him on:

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Guest Experts

CIPS, TRC, Founder and Managing Director of property management business solutions company ireviloution is an international real estate identity who has coached, mentored and trained over a thousand of property management teams and business to success and thousands of individual property management business owners and property managers worldwide.

Jo-Anne Oliveri

A co-founder of LockedOn – a powerful, easy-to-use real estate CRM platform that makes listing and selling simple. With over 15 years in software development experience in the real estate industry, Iain has helped create software solutions that have enabled thousands of agents create lasting relationships with their customers.

Iain French

He is the Founder of the hugely successful Offer Management Platform, Market Buy, and a career real estate agent spanning 22 years. He has worked in all facets of real estate and has won many awards over the years for Innovation, Sales volume, and office performance. Dave is dedicated to improving the real estate industry and providing agents with the tools they need to survive and thrive in an ever-evolving business environment.

Dave Stewart

She is the founder of Rent Roll Starter and specialises in helping independent real estate agents to start and build their own Rent Rolls, using affordable (and sometimes free) marketing and growth strategies.

Ellen Bathgate

He is the Co-Founder and CEO of the Melbourne-based proptech start-up Rental Heroes. He is passionate about applying innovative digital solutions to help people connect better. Like many Australians, Ben and his co-founder Dom, have been both tenants and landlords. They founded Rental Heroes because they saw an opportunity to speed up issue resolution and automatically handle common tenant requests 24/7 (everything from a broken dishwasher a to pet requests!). Rental Heroes have launched their AI-chatbot “Alex” - who helps property managers by liaising directly with tenants to handle everyday requests and issues.

Ben Burton

With more than 15 years experience as a professional real estate photographer, Brad has a deep understanding of what it takes to showcase a home in its best light. After photographing homes all day and editing them all night, Brad decided to create BoxBrownie.com, which has become the ultimate photo editing portal for everyone from professional photographers, real estate agents, to property managers.

Brad Filliponi

With extensive digital experience spanning over 30 years, He is a full-service mobile marketing business specialist and chatbot ninja. Mike helps empower small business owners and real estate agents to achieve marketing success on Facebook by generating leads through conversation.

Mike has built the marketing platform and designed the Facebook strategy using old school systems so that Real Estate Agency owners can build the most effective marketing lists as well as own the data from advertising and marketing. Following Mike’s vendor paid 12-point strategy over 12 weeks will build a list of over 1,000 prospects segmented into Buyers and Sellers that teaches Facebook who should see your ads in the future.

Mike Hillsdon

Sarah has emerged as a highly sought after speaker and panelist on the intersection of artificial intelligence and human systems in real estate. Sarah is passionate about helping agents and organisations to understand this new technology, simply, so they can make confident and informed decisions about how to adapt to a future of work where human and digital resources collaborate.

Sarah Bell

Joel is the founder of Property TV and has worked with some of the most innovative companies in Australia, USA and Europe. He is the former CEO of Californian PropTech entity Transmit Data and former CIO for a Silicon Valley technology incubator, Joel has been at the forefront of property marketing and technology for the past 15 years. Joel is also the former CIO of the Australian Property Institute and former Head of Technology for real estate franchise group, Raine & Horne.

Joel Leslie

He is a mental skills & mindset coach, and founder of Jet Xavier Consulting Agency. Jet Xavier has conducted over 4000 elite human performance coaching and training sessions with various real estate agents and major agencies across Australia and overseas. He is a pioneer in the Real Estate industry as his training and coaching techniques bring the latest neuroscience, positive psychology, and elite human performance models to agents and principals helping them to create success at every level.

Jet Xavier

He is the founder & CEO of Properti.ai. Craig has spent the last 25 years at the forefront of technology, marketing, and business building in Australia and around the world. He has built and sold 2 technology companies to NYSE listed US companies.
Having worked with Google, Amazon, Telstra as a technology provider to some of the largest Industry brands including REA, Corelogic, LJ Hooker, REIQ, and many others in the Real Estate industry.
What separates him from most is a rare mix of technology innovation that can be applied to business growth and marketing strategies.

Craig Deveson

He is a dynamic and seasoned leader and expert in the world of both technology and property. For over 20 years, Josh has been using his expertise in strategy, product, technology, and marketing to make significant notable transformations in Fintech, PropTech, and the interplay of technology and humans. Josh now leads PropTech start-up company Little Hinges, a world leader in digitising space.

Josh Callaghan

He enjoys using construction principles to help businesses grow. He studied Civil Engineering and worked in construction for over a decade. Jarren founded Harvey PM Services to help business owners discover their foundations and turn their blueprints into reality. He is currently working with partners in Australia to shake up the property management world.

Jarren Harvey

He is the Chief Digital Strategist at Market Buy – Online Offer Management, he’s a Facebook Certified Professional and has spent the last 30 years working in tech, the last 10 specifically in prop tech. While John spends most of his time building out Market Buy’s digital strategy, he’s also responsible for Check My House Price and has generated over $1.6billion worth of commission leads for agents throughout Australia and New Zealand.

John Hellaby

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